SMXi: arts marketing Archives - Systematic Marketing Ltd
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Up Close and Personal

“By the end of 2012 there will be more connected devices than people on Earth”: the first sentence of Heather Maitland‘s article really kicks off The latest edition of JAM is a very timely look at mobile marketing. A host of excellent articles that build up to the final one (well it’s in the middle […]

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Birmingham Royal Ballet website – generated with Repertoire

Birmingham Royal Ballet published their planned productions for the Birmingham Hippodrome today and you can find the listing here. What is great, for us, about this is that it shows some of the new features in Masque Repertoire (our content management system for the performing arts), allowing all the information about a production to appear […]

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Is the web finding it’s feet?

Social media is finding it’s feet. As I have mentioned in previous blogs it takes a long time, years, for something to establish its own identity and not just be a fancier (and maybe more useful) copy of something that has gone before. Social media is perhaps the start of the web moving into it’s […]

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