Uncanny Valley – why clowns are scary

Coulrophobia – the medical term for fear of clowns – is quite common, although not always a pathological fear, you sense they are creepy. Well it turns out that there is a good reason for this. While psychologists think it stems from their transgressive behaviour (unpredictable and antisocial), neurobiology has a different take and is […]

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Very useful infographic explaining browser trends

Just stumbled upon this infographic today and thought I would share it. Its always interesting and highly useful to know this sort of stuff, also its worth noting you can find out this kind of information specifically for your own website if you check your google analytics. Personally I like to use Google Chrome 🙂 […]

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British Library unveils UK Web Archive

The British Library has unveiled an archive of UK websites (full story) to prevent a black hole. The project has been running since 2004 and aims to avoid “a digital black hole in UK web history”. One of the problems they face is copyright. They hope that Legal Deposit Libraries Act 2003 will be extended […]

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JAM today, jam tomorrow

If you are not a member of the Arts Marketing Association, you really should be. The latest issue of JAM (their magazine) focusses on customer development and includes excellent articles by Heather Maitland (looking at research tells about audience loyalty; Katy Raines on how assessing audience loyalty is essential (as she says “do the maths” […]

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Day 14: Keep going!

Enthusiasm and motivation are the best habits fundraisers can have.  Schedule some time daily to create your enthusiasm habit; here are five things you can try: If you haven’t come across it yet, make time to read Hildy Gottlieb’s article, The Sound a Thank You Makes.  Try putting her concept into practice and regularly spend some […]

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