Coulrophobia – the medical term for fear of clowns – is quite common, although not always a pathological fear, you sense they are creepy. Well it turns out that there is a good reason for this. While psychologists think it stems from their transgressive behaviour (unpredictable and antisocial), neurobiology has a different take and is […]
“It’s not a good time to be talking about press and public relations” says Heather Maitland in the opening salvo of the latest JAM(1), but then goes on to do just that. And quite rightly too. The problem it seems is over saturation (read competition) and it has always been thus: proprietors were complaining of […]
If you’re a printer or graphic designer, the challenge of getting designs and layouts approved is often tricky. One extra name on the email list can cause a meltdown. If you’re working with a printer or graphic design agency, you may have experienced the pain of what happens when different people are viewing different versions […]
Most Trustees would like to raise money simply by broadcasting how great their cause is, how great their need is, and then waiting for payments to roll in. However, even the best newsletters and media articles don’t raise much money. Asking people directly and passionately raises money, and there’s no shortcut to this. However, stopping […]
If you are not a member of the Arts Marketing Association, you really should be. The latest issue of JAM (their magazine) focusses on customer development and includes excellent articles by Heather Maitland (looking at research tells about audience loyalty; Katy Raines on how assessing audience loyalty is essential (as she says “do the maths” […]
This is a calculator that you write on. Very clever and very easy to use and it’s free! Works on your smartphone (Android- iOS) Works on your tablet (Android- iOS) Use your handwriting to write any arithmetic formula. Write and calculate mathematical expressions in an intuitive and natural way with no keyboard Supported mathematical symbols: +, […]
Click here to find out more about Eric Whitacre’s Virtual Choir […]
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