LiveBase is 20!

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When we first developed LiveBase® back in the mists of the 1990’s it was to provide an easily managed  dynamic element for web sites that were, for the large part, static and updated via FTP. LiveBase was first  used to power the news and events sections of the National Trust website and it’s second use was for […]

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British Library unveils UK Web Archive

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The British Library has unveiled an archive of UK websites (full story) to prevent a black hole. The project has been running since 2004 and aims to avoid “a digital black hole in UK web history”. One of the problems they face is copyright. They hope that Legal Deposit Libraries Act 2003 will be extended […]

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Day 14: Keep going!

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Enthusiasm and motivation are the best habits fundraisers can have.  Schedule some time daily to create your enthusiasm habit; here are five things you can try: If you haven’t come across it yet, make time to read Hildy Gottlieb’s article, The Sound a Thank You Makes.  Try putting her concept into practice and regularly spend some […]

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The press is dead, long live the press!

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“It’s not a good time to be talking about press and public relations” says Heather Maitland in the opening salvo of the latest JAM(1), but then goes on to do just that. And quite rightly too. The problem it seems is over saturation (read competition) and it has always been thus: proprietors were complaining of […]

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JAM today, jam tomorrow

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If you are not a member of the Arts Marketing Association, you really should be. The latest issue of JAM (their magazine) focusses on customer development and includes excellent articles by Heather Maitland (looking at research tells about audience loyalty; Katy Raines on how assessing audience loyalty is essential (as she says “do the maths” […]

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