Had a very enjoyable and informative day yesterday at the Arts Marketing Association seminar on “Tracking Success: Measuring the impact of press and pr” given by Katie Moffat. A huge amount was covered, but one small piece rang a particular bell for me. A while back there was a big project by AMEC about measuring […]
Category: Target market
Why your website should make you money
You probably already have a website. You might quite like your website. It looks nice and you seem to get plenty of visitors. So it’s doing its job, right? When you first had your website built did you have a clear objective, did you know what you wanted to achieve once the website was up […]
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