The first part of this project was to take a list of Brita prospects/customers and to create a unique, short URL for each of them. The URL was then mail merged into promotional material sent to the targets. The other part was to create a website that recognised the unique URL and displayed customised information for the user.
Enable all local outlets to order customised multi media marketing collateral while retaining control of the brand
A website that allows users to view comparative data on towns and cities across Europe using data visualisation to make the statistics come alive.
A content management system bringing together performers, repertoire, venues, performances and a media library.
Provide a web based portal to enable people to become members of the National Trust
A membership management system with web integration and renewal reminder workflows
This system collected data from 250+ systems worldwide in around 120 formats and on multiple types of media. Detailed deduplication processes combined this into a single database system for managing marketing communications.
Import data and create up to 100,000 multi page invoices a day with a fast turn around
This system collected marketing response and conversion data for all marketing activity worldwide and provided decision support analysis for planning future campaigns and activity.
Provide a web based facility enabling sales reps to order point of sale support material for delivery to shops
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